The launch of our new website is also accompanied by release of our new visual identity. We worked on creating visuals that better reflect Creme Global as an ambitious, growing company of experts with proven track record. Some legacy elements of our previous brand remain, such as blue being our main colour, and butterfly being our symbol – but our entire new branding has been designed from ground up – with the aim of refining our visual appearance and aligning it with our internal culture of innovation and expertise.
Here are some of the basic elements of our new brand.